Production Design for Tyler Cole's "Good Drugs" was another successful five-day collaboration with Vera Jigalova.
We shot for three days during this time, with the added challenge of producing another music video, "Bad Joke," concurrently. The primary challenge of this project was shooting in the studio, where we set up two distinct locations: a tunnel for the "Bad Joke" video and a milk station for "Good Drugs."
The milk station was constructed using various materials at our disposal, including C-stands, wires, fridge shelves, parts from an old broken washer, and assorted garbage. One fascinating aspect of the project was our collaboration with the makeup artist to create a mechanism for tears made of milk, using thin elastic pipes attached to the artist's head and syringes to propel the milk.
Additionally, we sourced stunning props that perfectly complemented the video's vibe, cast, and color scheme.